power of R
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Power of R showcases the value of the REALTOR®
organization and the impact of REALTORS® in action.
Straight to the Head of the Class
Kendrick Kim has an advanced degree
that only eight other REALTORS® in the
entire country have—and with that, he’s
wasting no time in educating tomorrow’s
real estate professionals.
Kim, ABR, GRI, broker-owner of
Evergreen Real Estate Group in Cerritos,
Calif., was part of the first-ever graduating class of REALTOR® University’s
Master of Real Estate program this May.
Now he’s teaching classes in real estate
practice and real estate law at California’s Fullerton College, which is also his
The real estate department there jumped at the chance to hire Kim with his newly
earned credential from REALTOR® University. “There are not many MREs out there,”
Kim says. “I can offer a unique perspective with this background.” He adds that the
most gratifying part of teaching is exposing students to all the possible avenues in
real estate, some of which he knew little about until he began his studies at REALTOR®
University, such as appraisal and green real estate.
“It’s good to show students and the next generation of REALTORS® that real estate
isn’t just about selling,” Kim says. “It’s important to be educated and keep your mind
open to the possibilities.”
Getting Buyers Up to Speed
Before Tracie DeMars became a real
estate agent, she had a bad experience
buying her own home. She didn’t use a
REALTOR®. Instead, she worked directly
with the builder, who told her that she
didn’t need an inspection on new construction. But after she moved in, nearly
everything went wrong: plumbing failed,
the kitchen floor buckled, cupboards fell
off their hinges.
Now as an agent with RE/MAX Equity
Group in Vancouver, Wash., DeMars
hosts workshops for home buyers so they
can avoid her mistakes. Primarily, she
teaches them about the value of an agent
to counter what she sees as the greedy
representations on TV and in the movies.
“The truth is that I have to sell you a
home to pay for mine,” she continues.
“But real estate is not about a paycheck,
it’s about customer service and the rela-
tionship you build with clients.”
DeMars seeks to demystify the
homebuying process and its paperwork:
She teaches consumers about how real
estate agents earn commissions and
explains the common scripts agents use.
But most of all, DeMars just wants to
prepare future home buyers for the hunt.
“Even if they don’t buy or sell with me, I
can teach them to make better financial
decisions,” she says.
Source: NAR 2014 Member Profile
93% Of REALTORS® have some post-secondary education
30% Earned a bachelor’s degree
12% Completed a graduate degree