SATURDAY, NOVEMBER 9 (CONT.)
So Your Buyer Wants a Feng Shui’d House—Now What?
Karen Rauch Carter
Learn how to quickly identify the best properties for buyers only interested in
buying a property with good feng shui potential. Spot the top feng shui deal
breakers that drive buyers away; craft conversations on the subject of feng shui
and real estate; and analyze what might be considered a home with good feng
shui potential given minor renovation/enhancements. See the companion session
focusing on staging a property on Sunday.
Improving Agent and Appraiser Communications:
Real Property Valuation Forum
Panel Moderator: Anna Ruotolo
Panelists: John W. Anderson
Everett (Vic) Knight
Due to increased government regulations, lenders have had to implement tighter
lending standards, and appraisers must be able to conduct independent and
impartial appraisal assignments. These requirements have left real estate agents
and appraisers confused about what can or cannot be discussed during the
appraisal process and who agents can talk to if they have a complaint about the
results of an appraisal report. The panel discussion includes examples of how
agents and appraisers can communicate, how the reconsideration process works
and what role an appraisal management company plays in the valuation process.
Emerging Business & Technology Forum
Get timely, practical uses of current technology, and learn about new technologies
from NAR’s CIO.
PREMIER ACCESS REGISTRANTS GE T AN ADDED BENEFI T!
Register for the Premier Access pass, and you can download 100+
hours of education session audio recordings at no additional cost,
courtesy of our sponsor Bank of America.
High Touch Plus High Tech Equals High ROI
Leigh Brown, CRS
Share ideas and targeted technology strategies for getting consumers off the Internet
and in front of the agent. Pick up ideas on how to engage with new/existing/bleeding/
old technologies. Discover ideas for tracking what works and what doesn’t in an effort to
spend money wisely and grow agent/brokerage business over the long term, smoothing
out the commission curves.
People, Not Property: Build More Effective Relationships,
Referrals and Repeat Business
Fall back in love with real estate. Remember the key principle of real estate—it’s all about
people, not property. Know how to tune yourself to achieve superb results from every
How to Make Your Sales Meetings Rock
David Knox, CSP
With the knowledge and know-how you’ll gain from this session, you’ll be able
to deliver value in your meetings so agents will engage and return. Increase the
attendance at your sales meetings and motivate your agents, all while creating a
positive learning environment.
Building Business Through the Use of the 1031 Exchange
Expand your knowledge of 1031 tax deferred exchanges. Get valuable industry and client
profile information on this market segment. Best of all, leave with practical tools to help
incorporate this information into business strategies to assist in meeting your client’s
real estate needs and build your business.
Doing Business with China
Panel Moderator: Adrian Arriaga, CCIM, CIPS
This session’s panel includes real estate leaders from China, who provide insight into
conducting business within China and with Chinese individuals and businesses in your
country. In addition to the formal presentation, you are encouraged to meet other
attendees to begin building relationships that could lead to business opportunities.
5 More Key Success Strategies...High Power Negotiating
Edward D. Hatch, CRB, CRS, GRI
Uncover five negotiating strategies to help you win clients over versus win over clients.
Learn what to say and how to say it when confronted with the most common buyer/
seller objections. Companion sessions on Friday and Sunday expand on these strategies.
Using Mini-Movies to Market Luxury Homes
Gain a clear understanding of the cost and benefits of marketing luxury homes using
mini-movies—complete with story lines, actors and musical scores. Discover how
mini-movies work to engage potential buyers through emotion and story lines tailored
to the individual property and the target buyer. View a variety of actual mini-movies that
have successfully helped sell seven-figure properties, including properties that were
languishing on the market prior to the mini-movies. Uncover the costs of producing
mini-movies, as well as strategies to have the homeowners fund the entire expense.
EDUCATION SESSIONS EDUCATION SESSIONS
Bank of America, N.A., Member FDIC Equal Housing Lender
Primary audiences are indicated with the color-coded icon. Anyone is welcome to attend each session.
THIS IS JUST A SAMPLING OF PROGRAMMING.
Manager Commercial International I T Professional Niche Markets
FOR THE MOST CURRENT LIST OF SESSIONS
AND SPEAKERS, VISIT