Number of U. S. sales associates and brokers Number of U. S. o;ces 2013 | 2015 Franchise fee Renewal fee Ongoing royalty fee (% of gross closed income, unless otherwise noted) Number of years of agreement | R-Renewable NR-Non Renewable Total franchisee investment EXIT REALTY CORP. INTERNATIONAL 23,000 449 | 458 $7.5k - $32k 7 Varies 8 10% 9 Varies 10 5 | R By-invitation-only company providing single-level residual income and beneficiary/retirement residuals. A portion of every transaction fee is applied to its charitable fund. Began Franchising: 1999 | Woburn, Mass. | exitrealty.com | Contact: Tami Bonnell, firstname.lastname@example.org, 877-253-3948 F.C. TUCKER CO. INC. 1,100 No data | 46 6% None None $50k 6 | R O;ers in-house marketing and owner/manager training. Targets relocating clients with full-service o;erings. Began Franchising: 1989 | Indianapolis | talktotucker.com | Contact: Mark Bush, email@example.com, 317-571-2200 | Target Area: Midwest FLAT RATE REALTY 25 No data | 11 $2.5k $250 None $10k 1 | R Small o;ces and work-from-home arrangements allow this franchise to charge a low monthly fee while o;ering marketing and technology training. Began Franchising: 2006 | Scotts Valley, Calif. | joinflatraterealty.com | Contact: Thomas Moulding, firstname.lastname@example.org, 408-627-0030 HARCOURTS USA 425 375 | 34 $25k 2 - 6% $2.5k $40k - $100k 5 | R Full-service real estate business under a production-based model, meaning fees are only paid on production. O;ers technology, training, and marketing platforms at no charge.
Began Franchising: 1980 | Aliso Viejo, Calif. | harcourtsusa.com | Contact: Aaron Hodson, email@example.com, 949-282-4288
HELP-U-SELL REAL ESTATE 425 94 | 97 $17.5k 6% None $40k - $75k 5 | R
O;ers sellers full service for a low, set fee. Free weekly, one-on-one training for brokers and agents, as well as online training and free technology tools.
Began Franchising: 1976 | Sarasota, Fla. | helpusellfranchise.com | Contact: Ron McCoy, firstname.lastname@example.org, 941-951-7707 ext. 2002
Target Areas: Indianapolis, Phoenix, San Diego, Tampa, New Jersey
HOMESMART INTERNATIONAL 7,893 35 | 76 $20k $150 $10k $65.5k 5 | R
Focuses on providing integrated, proprietary systems for franchisee operations and centralized services for recruiting and agent support.
Began Franchising: 2011 | Scottsdale, Ariz. | homesmartfranchise.com | Contact: Brad Clayton, email@example.com | Target Areas: Mid-Atlantic, Southeast, Midwest
INTERO REAL ESTATE SERVICES 2,500 60 | 70 $25k 5% $1k $25k + 5 | R
Provides turnkey marketing and management programs, technology, and agent coaching. Also o;ers accountability for business planning and goal-setting.
Began Franchising: 2005 | Cupertino, Calif. | interorealestate.com | Contact: Mike Bruno, firstname.lastname@example.org, 408-930-1509 | Target Area: Northern California
IOWA REALTY 810 57 | 57 $5k - $20k 5% Varies Varies 4 | R
State-focused brand o;ers support in all facets of the industry and personal contact at the corporate level.
Began Franchising: 1978 | West Des Moines, Iowa | iowarealty.com | Contact: Mike Stanbrough, email@example.com, 515-453-5350 | Target Area: Iowa
JOHN L. SCOTT REAL ESTATE 2,725 105 | 108 $15k 5% of graduated scale
$2.5k $59k - $220k Varies | R
Combines 80+ years’ experience with training and technology to keep today’s real estate pros abreast of a constantly changing industry at any stage of their career.
Began Franchising: 1990 | Bellevue, Wash. | johnlscott.com | Contact: Tim Wynne, firstname.lastname@example.org, 425-394-0934 | Target Areas: Washington,
Oregon, Idaho, California, Alaska, Hawaii
KELLER WILLIAMS REALTY INC. 108,000 662 | 676 $25k 6% Varies 11 $175k - $328.3k 5 | R
Large, agent-driven model o;ering coaching and profit-sharing while providing clients with luxury/commercial specialists and growing international presence.
Began Franchising: 1987 | Austin, Texas | kw.com | Contact: John Davis, email@example.com, 512-327-3070
LIST4LESS/SELL4FREE 64 9 | 9 $14.5k 5% $1k $36.4k - $102.3k 10 | R
Full-service discount model boasts low fees and franchise retention of 95% of commissions. Low down-payment programs for easy start-up.
Began Franchising: 2002 | Indianapolis | sell4free.com | Contact: Gary Bieberich, firstname.lastname@example.org, 317-716-3733
NEXTHOME INC. 100 N/A | 10 $1.9k - $5.9k
$75 - $80/
Varies 1 or 5 | R
Consumer-focused brand with flexible pricing that allows franchisees to switch plans during the year from commission-based or flat-fee models to adjust to
the ever-changing real estate market.
Began Franchising: 2015 | Pleasanton, Calif. | nexthome.com | Contact: Charis Moreno, Charis@nexthome.com, 925-719-2079
RealtorMag.REALTOR.org JULY/AUGUST 2015 REALTOR® 27
max $500 per associate/year or $45 - $260 per transaction (max: $3.2k per associate/year); 9) 10% of the current franchise fee; 10) Franchise fee + o;ce set-up costs;
11) 10% of current license fee or $5k, whichever is less; 12) plus $1.9k per additional o;ce (1-year agreement), $5.9k (5-year); 13) 1 year = $80/month, 5 year = $75/month