Reporting on the Future of Real Estate
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Writers Who Shine Online
REALTOR® Magazine Online has some new contributors and a
whole new series sharing concrete advice to help your business thrive.
Train Them Right
One of Training magazine’s Top Young Trainers of 2012,
Jason Forrest of Ft. Worth, Texas, will help you create
a high-performance sales team by changing the way
you think about professional development. Start with
his piece on cultivating beliefs that lead to success,
and you’ll be hooked.
Don’t Follow the Herd
Atlanta-based real estate educator Tom Gillett wrote
last year about adapting to the tectonic shifts in real
estate, but be careful not to jump on every business
fad. His latest piece argues that buying into the
“pocket listing” trend doesn’t pay in the long run.
Make Referrals Your Business
Sometimes success in sales requires a new perspective,
and who better to provide that than Australia-based
researcher Ian Grace, who’s studied techniques all over
the world? Maybe you thought referrals were simply a
nice surprise, but an unreliable source of income?
Grace questions those assumptions, explaining how
to set referral goals—and meet them.
A Monthly Dose of
You may know Melissa
Dittmann Tracey as the
manager of our popular
Styled, Staged and Sold
blog, but her knowledge
extends well beyond home
trends. Her Relationship
Management series has
recently touched on using
emotion to connect with
clients, striking a work-life
balance, and making sure
your e-mails stay out of
your clients’ spam box.
SEARCH Relationship Management
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